loss leading

loss leading

Англо-русский экономический словарь.

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Смотреть что такое "loss leading" в других словарях:

  • loss leader — loss leading, adj. a popular article that is sold at a very low price or at a loss for the purpose of attracting customers to a retail store. Cf. leader (def. 4). [1920 25] * * * …   Universalium

  • Loss leader — A loss leader or leader [ [http://www.bartleby.com/61/46/L0084600.html Leader] , The American Heritage Dictionary of the English Language: Fourth Edition , Houghton Mifflin Company, 2000.] (also called a key value item in the United Kingdom) is a …   Wikipedia

  • loss leader — noun a featured article of merchandise sold at a loss in order to draw customers • Syn: ↑drawing card, ↑leader • Hypernyms: ↑feature * * * noun : an article sold at a loss in order to draw customers * * * loss leading, adj. a popular article that …   Useful english dictionary

  • Leading edge cuff — Leading edge cuffs are a fixed aerodynamic device employed on fixed wing aircraft to modify the airfoil used. They may be either factory installed or, more commonly, an after market modification.In most cases a leading edge cuff will “droop” the… …   Wikipedia

  • loss — W1S2 [lɔs US lo:s] n [: Old English; Origin: los destruction ] 1.) [U and C] the fact of no longer having something, or of having less of it than you used to have, or the process by which this happens loss of ▪ The court awarded Ms Dixon £7,000… …   Dictionary of contemporary English

  • Loss aversion — In prospect theory, loss aversion refers to the tendency for people strongly to prefer avoiding losses than acquiring gains. Some studies suggest that losses are twice as powerful, psychologically, as gains.Loss aversion was first convincingly… …   Wikipedia

  • Loss and Gain — Infobox Book | name = Loss and Gain image caption = Title Page, 8th Ed., 1881 author = John Henry Newman country = England language = English genre = Philosophical novel, Campus novel publisher = Burns Oates pub date = 1848 Loss and Gain is a… …   Wikipedia

  • Loss (baseball) — In baseball, a loss (denoted L) is charged to the pitcher of the losing team who allows the run that gives the opposing team the lead with which the game is won (the go ahead run). Such a pitcher is called the losing pitcher for that game. It is… …   Wikipedia

  • Loss of Signal — Infobox Album | Name = Loss of Signal Type = Album Artist = Borne Released = October 3, 2006 Genre = Rock Length = 49:07 Label = Jellyfish Music Last album = This album = Loss of Signal (2006) Next album = History Loss of Signal is the first full …   Wikipedia

  • Weight loss — Classification and external resources ICD 9 783.21 For the episode of the American version of The Office, see Weight Loss (The Office). Weight loss, in the context of medicine, health or phys …   Wikipedia

  • Noise-induced hearing loss — (NIHL) is an increasingly prevalent disorder that results from exposure to high intensity sound, especially over a long period of time. Contents 1 Description 2 Mechanism 3 Types 3.1 …   Wikipedia


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